Creative Direction + Design

LOCATOR LOUPE

MOBILE DESIGN

Project: Device-less Tracking Concept - Mobile App

Role: UX + UI Design

Concept: This tracking product allows mobile devices to locate and assist missing members within a public venue’s closed-circuit security system. The mobile app component would exist as a feature within the venues app or a standalone app.

The tracking ability relies on the venue’s (ie- Walt Disney Parks) technology and network: cameras with facial recognition software, staff with data-driven devices, and touch displays with real-time updating at focal locations.

The tracking data pulls from the users online profile content to offer more context: tagged photos, physical descriptions, medical-related details and relevant online behavior (browsing patterns, depth of search topics, and subscribed interest groups/activities).

When the missing members location has been pinpointed. The user can facilitate the reunion with best route searches, instructional broadcasts on nearby touch displays, video chat with missing members on touch displays, and emergency request for medical attention.

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